Advertising and promotion

Advertising and promotion : Programme Name in-depth diploma : Degree 08 Months : Duration Virtual Learning : Teaching method The program targets those working in the field of advertising, various marketing representatives, businessmen, entrepreneurs and others wishing to study this important field of business success. : Target groups Program overview: Advertising and promotion consultant The […]

Advertising and promotion : Programme Name
in-depth diploma : Degree
08 Months : Duration
Virtual Learning : Teaching method
The program targets those working in the field of advertising, various marketing representatives, businessmen, entrepreneurs and others wishing to study this important field of business success. : Target groups

Program overview:

Advertising and promotion consultant The importance of advertising and promotion as an essential activity for any organization that wants to market its products on a scale that achieves fame, profits, spread in the market and reach its products to the right consumer, especially with the high level of culture among the general public and the increase in awareness and the spread of many companies And competitive products locally and internationally.

And this is in addition to the fun that comes from the advertisement itself and the renewable ideas that all advertising companies resort to. Such as (bachelor’s – bachelor’s – intermediate university diploma equivalent to completing the study for two years after high school), and in any scientific specialization in addition to a certificate of practical experience officially documented by the entity in which the applicant works for a period of no less than five years in the same specialized field he wishes to register It is a training program for consultants.

An advertising and promotion consultant program from Britain includes a number of study courses, including: the course on the origins of marketing, advertising and promotion, which deals with clarifying the concept of the market and analyzing its environment, how to conduct marketing research, methods of product development and selection of various means of distribution, and how to build a plan Successful marketing, monitoring market changes in addition to other topics related to advertising and marketing, based on the marketing plan, advertising and promotion..etc.

The program targets those working in the field of advertising, various marketing representatives, businessmen, entrepreneurs and others wishing to study this important field of business success.

Objectives of the program:

An advertising and promotion consultant program aims to provide a set of updated British knowledge in the field of advertising and promotion, which helps learners to meet the requirements of regular advertising and promotional services that meet the profit requirements of companies and help them achieve further development and upgrading of these companies, which helps them to increase the target audience.

Upon completion of the APC Advertising and Promotion Consultant Program, the student will be able to:

– Understand the concept of marketing and how to analyze and study the market environment.

Learn how to conduct marketing research and the advantages of such research for companies.

Learn how to develop products and improve the level of services provided in all aspects.

Learn how to build a successful and integrated marketing plan.

– Identify the means of advertising and how to use them in the advertising and promotional processes.

Identify the work elements necessary to design an integrated marketing plan.

Recognize how and the importance of setting and defining objective goals for successful advertising and promotion.

Identify the stages of advertising, the correct advertising methods, and the elements of successful advertising.

Recognize the stages of successful public relations and their importance in distinguished promotion.

The Advertising and Promotion Consultant Certificate contains the following standard courses:

  1. 1. The origins of marketing, advertising and promotion
  2. 2. Advertising and promotion
  3. 3. Advertising Strategies
  4. 4. Reputation management
  5. 5. Digital Marketing and Social Media

6. Interactive direct marketing

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Includes

Full lifetime access
Access on mobile and TV